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The Honolulu Advertiser
Posted on: Thursday, February 25, 2010

Views, questions, well wishes spread on Twitter

Advertiser Staff

As Honolulu Advertiser employees were hearing the news that the newspaper was being sold to the owner of a competitor, tweets were already spreading the word.

OnOahu tweeted: �All I have to say about the @starbulletin acquiring the @honadv is THIS IS THE ABSOLUTELY WORST THING FOR HAWAII !!!!!!!�
The general reaction of the news that Oahu Publications, Inc. has reached an agreement to acquire The Advertiser and related assets, including the Web site, nondaily publications and Gannett�s interest in Hawaii.com, was general shock. But there were also a lot of unanswered questions being asked.
Former employee John Garcia asked in his tweet, �Wonder what will happen to the @honadv's website... merge? new domain? keep @honadv brand?�
Catherine Toth, also a former employee who writes a blog for The Advertiser, tweeted: �Not only is this major, it's tragic. I can't bear to see this turn into a one-paper town. Journalists need jobs, too!�
In between the messages of surprise at the news, others wished the employees well or expressed their views.
Even Star-Bulletin employee Gene Park had this to say: �I have many dear, dear friends @honadv. I feel for them.�
Here�s a sampling of some of the dozens of tweets seen on the @honadv Twitter list:

  • @brianschatz: Best wishes to all @HonAdv and @Starbulletin, as we all adjust to the new reality. Very tough news.
  • candacekahue: i thought @honadv is doing better than @starbullentin @metromixlt_hnl
  • mrtroi: How is Star Bulletin buying out @HonAdv ? I thought the Advertiser was the bigger better brand?
  • ryankanno: Wow, crazy news about the news! @honadv @starbulletin
  • waialuadakine: I see it as a positive. RT @brianschatz: Best wishes to all @HonAdv and @Starbulletin, as we all adjust to the new reality. Very tough news.