Posted on: Sunday, June 15, 2008
Being wealthy is important to 57% of us
 
	
	
		
Compiled by John MacIntyre 
	
 
			
				
					 Percentage of Americans who say that it is "very important" or "somewhat important" for them to be wealthy, according to a survey conducted by the Pew Research Center's Social and Demographic Trends project: 57
				
			
			
			
				
					 Percentage who say it is not important at all: 10
				
			
			YOUNG LUXURY HOUNDS 
			
				
					 Estimated number of young urban consumers — ages 12 to 34 — there are in the United States, according to a report from Packaged Facts: 37 million
				
			
			
			
				
					 Aggregate income of these  37 million young urbanites in 2007: $594 billion
				
			
			
			
				
					 Projected income in 2012, much of which will be spent on luxury items: $684 billion
				
			
			RESPONSIBILITY GOALS 
			
				
					 Percentage of corporate responsibility or CR practitioners who rate their organizations favorably on their achievement of CR goals, according to a study by Sirota Survey Intelligence: 82
				
			
			
			
				
					 Percentage of providers of CR-related services (those who supply organizations and practitioners with strategic advice and counseling, management consulting, communications solutions, research and development, training/education, advertising and public relations, and other services) who say those organizations' CR efforts have attained their objectives: 53
				
			
			THE HOT SEARCHES 
			
				
					 Ranks of Disneyland, Universal Studios, Six Flags Great Adventure, Myrtle Beach, S.C., and Sea World as the top family-friendly vacation spots searched for on the Internet, according to www.Ask.com: 1, 2, 3, 4, 5
				
			
			
			
				
					 Ranks of the Florida Everglades, the White House, the Statue of Liberty, Yellowstone National Park and Mount Rushmore as the most popular U.S. landmarks searched for on the Internet: 1, 2, 3, 4, 5
				
			
			LET'S TAKE THE BUS 
			
				
					 Estimated number of trips avoided in the past 12 months because of air travelers' frustration, according to a survey by the Travel Industry Association and conducted by bipartisan polling firms Peter D. Hart Research Associates and The Winston Group: 41 million
				
			
			
			
				
					 Estimated cost to the U.S. economy in lost revenue:  $26 billion
				
			
			
			
				
					 Estimated cost to the airlines: $9 billion
				
			
			
			
				
					 Estimated cost to hotels:  $6 billion
				
			
			
			
				
					 Estimated cost to restaurants: $3 billion
				
			
			EYE ON THEIR FUTURE 
			
				
					 Percentage of college students who reported that they are confident or very confident about their ability to manage their own money, according to a survey by Higher One: 67
				
			
			
			
				
					 Percentage of students who are saving at least 5 percent of their income: 50
				
			
			
			
				
					 Percentage of them who are investing in some way: 22
				
			
			DELUSIONAL DRIVERS 
			
				
					 Percentage of drivers who are admittedly guilty of driving while distracted, according to a Nationwide Insurance survey: 72
				
			
			
			
				
					 Percentage of Americans — despite those habits — who think they are safe drivers: 98
				
			
			THE AGE GAP 
			
				
					 Although baby boomers (born 1946-1964) and "matures" (born 1900-1945) have much to offer Generation Y (born 1980-1988) in knowledge and experience, percentage of boomers who report little to no interaction with their Generation Y colleagues: 51
				
			
			
			
				
					 Percentage of matures who report little to no interaction with them: 66
				
			
			THE PARENT TRACK 
			
				
					 Number of countries that have statutes allowing parents to move to part-time work or otherwise adjust their working hours, according to a survey of 21 high-income countries (including the United States), conducted by the Institute for Women's Policy Research and the Center for WorkLife Law at the University of California Hastings College of the Law: 17
				
			
			
			
				
					 Rank of the U.S. out of the 21 nations in terms of a collegeeducated woman's (ages 19 to 54) likelihood of participating in the labor market: 21
				
			
			BUT YOU KNEW THAT 
			
				
					 Percentage of workers 30 and older who say their high school experience had an influence on the job they hold today, according to a survey conducted by  www.CareerBuilder.com: 39
				
			
			
			
				
					 Rank of former cheerleaders among the students most likely to hold a vice president position: 1
				
			
			
			
				
					 Percentage of teacher's pets who now work in administrative/clerical positions, the highest job category percentage of any type of student: 41
				
			
			IDLE THOUGHT 
			
				
					"Motivation is what gets you started. Habit is what keeps you going." — Jim Ryun Reach John MacIntyre at johnmacintyre@bwr.eastlink.ca. 
				
			
			
 
 
 
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